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Should You Publish Books or Blogs?
Since 06/2021, I’ve published 21 books on Amazon. From roughly the same period, I’ve published ~1,000 articles across my website portfolio.
With my experience, I’ve listed down the main characteristics of writing for books vs. blogs.
Characteristics of Books
- The cover matters a lot toward overall success- it typically needs to be professionally designed
- Readers are reluctant to buy/read books without reviews and ratings
- Difficult to edit and revise. Text and covers have to be reformatted
- You need to create launch projects and coordinate beta readers for each book
- Selling books is often based on who you are and how big your existing audience is
- Book-selling platforms provide nearly no data, leaving you blind to understanding what is and isn’t working
- Perfectionism is the requirement. Readers have high expectations and no tolerance for even minor punctuation or spelling errors
- Require extensive word-of-mouth marketing
- Requires getting a book deal to reach the masses
